Inside Money Today

Lendinero's blog on Growing Your Business

Choosing Your Partner Wisely

Choosing Your Partner Wisely


Find a partner who complements you. If you know the operations aspect, find someone that can marketing. This will allow you to focus on your strengths and what you enjoy doing.

As business partners, Mark and I also complemented each other. He was the better programmer and I was the better salesman. I wasn’t afraid to make cold calls to help our business take off, and he never wanted to make a single sales call. We were a good match, so the partnership worked.  

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